Brief:
For our final college project we were asked to create our own brief. I wanted to focus on a problem which would allow me to work on some of my favorite elements of design: screen, packaging, environment and identity.

Approach:
Anseo's advice feed is fully customisable within the app's onboarding process, so that you can get the most relevant advice to your type of trip. The secondary deliverable is a promotional vinyl sticker pack for businesse's that would like to advertise Irish-friendly events in foreign cities.

Rationale:
I set out to create an identity that was flexible enough so that it could be adopted by other nationalities in need of a similar service when abroad, by swapping out the title for any translation of "here" as well as any other nation's colour palette and local landmark illustrations and images.